a global agency representing only one client
Nature
OUR VISION
A world where nature is compensated for its creative legacy in culture
In an age of an ecological crisis, we must transform culture’s relationship to Nature. We strive to capture attention, relevance and capital from the cultural sector and steer these resources towards protecting the natural world.
We are an ecosystem of
strategists, creatives,
scientists, and tech innovators
A team as unique and dynamic as the world we are trying to protect.
We connect culture
to on-the-ground impact
We are the connective tissue between forward-thinking companies, environmental causes and philanthropists - linking urgent need with bold action.
Our approach
We wield the power of
big-picture storytelling
and innovative strategy
to spark on-the-ground
change for Nature
and her protectors.
Data-driven and future-facing
With our suite of intelligence products, Overstories mobilises the public and attracts partners by harnessing the power of big data and AI
First,
We identify impact
We locate big bets or vulnerabilities with our Conservation Attention Scoring.
Next,
We analyse the conversation
We locate big bets or vulnerabilities with our Conservation Attention Scoring.
Quantitative data informs the ‘what’
Only then,
We activate with precision
Our proprietary consumer and brand research enables us to launch our communication strategies.
Qualitative data informs the ‘how’
We are developing the first-of-its-kind
Royalty for Nature
We marry business interest, design, and purpose to create scalable funding for the fashion industry to contribute to leopard conservation.
An animal-print royalty mechanism that brings the story of the leopard to new audiences, generating sustainable funding for conservation and paying the leopard back for her spots.
Analytics & Insights
Innovative Funding Models
Media & Entertainment
Our services
Advocacy & Comunications
Stakeholder Mobilisation
Strategy
We are launching
Aldabra Under Threat
A global advocacy campaign leveraging media, NGO mobilisation, and diplomacy to stop a luxury development on Assompton island in the Seychelles before risking irreparable harm to the unique UNESCO-protected biodiversity of neighbouring Aldabra atoll.
Our long-term campaign objective includes expanding World Heritage status for all of the Aldabra Group of Islands and securing their future for generatuons to come.
