Over six months, we produced a 200-page intelligence report, analysed 10+ major environmental advocacy campaigns, and conducted extensive audience, market, literature, and cultural research across film, fashion, gaming, music, philanthropy, and diplomacy. We also carried out a proprietary survey of 6,400+ respondents across 6+ luxury and high-priority tourism markets, and completed an in-depth study of China’s panda diplomacy to inform a Saudi Arabian diplomatic model for the Arabian leopard.

We delivered a multi-year, multi-vertical advocacy and communications strategy for the ALF and Royal Commission of AlUla, including culture-hacking pathways, partner evaluation tools, and high-level narrative positioning.