Overstories
Overstories is a creative impact agency working where culture and nature meet. Research-led and results-driven, we build campaigns and movements that create change at every level: in hearts, in minds, and in the systems that determine whether the natural world survives.
Everything we do is in service of Nature. The work answers to her before it answers to anything else.
The Overstories Foundation
The Overstories Foundation is our non-profit arm. It funds the work the mission demands but the market doesn’t always support: independent research, creative advocacy, and thought leadership for Nature’s most urgent causes. Powered by the same team as Overstories, at cost, in service of the same client.
WHAT WE DO
Intelligence
We perform 360° research from public insight to non-public, real-world knowledge
Influence
We build evidence-based strategies and mobilise them into actionable campaigns and partnerships
Imagination
We translate ideas into creative ecosystems: stories, content and experiences across mediums that bring causes to life
We are the connective tissue linking urgent need with bold action
An ecosystem as unique and dynamic as the world we are striving to protect
In an age of ecological crisis, we must transform society’s relationship to Nature. We work where story meets urgency, using the craft and ancient tradition of storytelling to reawaken an intimate, felt duty of care to the natural world we are part of.
Our Vision
A world where Nature is recognized as a cultural force, and where that force translates into real, measurable change for the Earth.
We are the people others come to when their ideas are too big and their mission too far-fetched for anyone else.
Data-driven and future-facing
With our suite of intelligence products, Overstories mobilises the public and attracts partners by harnessing the power of big data and AI.
First,
We identify impact
We locate big bets or vulnerabilities with our Conservation Attention Scoring ™
Next,
We analyse the conversation
We understand the conversation and where to engage through our Nature Attitudes Tracker ™
Only then,
We activate with precision
Our proprietary consumer and brand research enables us to launch our communication strategies
Trusted by
